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Landing Page Design & Conversion Rate Optimization 2018

Triple Your Conversion Rate With These Landing Page Design Principles & Build A Landing Page From Scratch With No Code
Instructor:
Isaac Rudansky
20,229 students enrolled
English [Auto-generated]
Design a high converting landing page from scratch without a single line of code
Double or triple your landing page conversion rates by applying the principles of clarity, simplicity and perceived value
Run A/B tests to guarantee a better conversion rate over time without knowing any statistics
Know exactly how to design a call to action that will motivate your visitor's to take the actions you want them to take
Apply psychological persuasion frameworks to your landing pages and websites
Write headlines that will provide the right type of motivational trigger that appeals to the hearts of your visitors
Determine the best type of landing page to send your marketing campaign traffic to
Run professional usability tests like the 5 second test and the preference test
Convince your boss to allocate more company resources to conversion rate optimization
Understand your website traffic based on the Fogg Behavior Model
Determine where in the sales funnel your visitors are and how to design landing pages that cater to each stage in the funnel
Create a professional logo from scratch in Photoshop
Identify the issues that are currently hurting your conversion rate and how to apply good landing page design to fix the problems

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4.7
4.7 out of 5
3145 Ratings

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Includes

10 hours on-demand video
4 articles
Full lifetime access
Access on mobile and TV
Certificate of Completion